Project Description

This is a logo design for an up-and-coming writer named Katie Li. She wanted something that visually communicated her profession and celebrated her Asian heritage. Inspired by Chinese brush painting, I came up with the cherry blossom hovering over an open book done in watercolor, with a thin, delicate serif font for the typography so that it wouldn't make the logo design too heavy. This version displayed is for the Web and there is another version for print.

Project Details



Katie Li

Project Date:

June 4, 2013